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Are you passionate about driving organic traffic, improving search engine visibility, and boosting online presence? We are seeking an experienced SEO Expert to join our team and take charge of our digital marketing strategies. As an SEO Expert, you will play a crucial role in optimizing our website for search engines, increasing our rankings, and enhancing our overall online performance.
Responsibilities:
Keyword Research and Analysis: Conduct comprehensive keyword research to identify high-value keywords relevant to our industry and target audience. Analyze keyword trends and competition to optimize content effectively.
On-Page Optimization: Implement on-page SEO strategies including optimizing title tags, meta descriptions, headers, and URLs. Ensure content is structured for both users and search engines, focusing on keyword density and semantic relevance.
Content Creation and Optimization: Collaborate with content creators to develop SEO-friendly content. Optimize existing content for better search engine visibility, readability, and user engagement.
Technical SEO: Audit website for technical SEO issues and implement solutions to improve site speed, mobile-friendliness, crawlability, and indexability. Manage XML sitemaps, robots.txt, and canonicalization.
Off-Page Optimization: Develop and execute off-page SEO strategies including link building, guest blogging, and influencer outreach to increase domain authority and backlink profile.
Monitoring and Reporting: Monitor website performance using SEO tools like Google Analytics, Google Search Console, SEMrush, or Moz. Provide regular reports on key metrics such as organic traffic, keyword rankings, and conversion rates.
Stay Updated: Keep abreast of industry trends, search engine algorithm updates, and best practices in SEO. Implement new strategies and techniques to adapt to changes in search engine algorithms.